What Is A MAS or CAS?

Master Advertising Specialist (MAS) and Certified Advertising Specialist (CAS) are the promotional products industry's professional designations.  Individuals with MAS/CAS Certification are seen as industry leaders--those who have attained a higher standard of professionalism, knowledge and experience. MAS/CAS certification is acquired through a combined result of: number of years active in the industry; completed courses; industry contributions; and a passing score on a comprehensive exam.  Certification is maintained through continuing education to ensure current knowledge and leading-edge professional skills.

MAS and CAS Professionals are Dedicated to a Higher Standard
• HIGHER LEVEL OF EXPERTISE— Because certification comes only after extensive education, MAS/CAS designees have a greater knowledge base from which to work.
• HIGHEST LEVEL OF SERVICE— Because these individuals are trained to be service experts, you can count on them to handle your account with unparalleled
professionalism.
• WELL CONNECTED AND RESPECTED— Individuals carrying one of these designations are well connected in the industry and are respected by the manufacturers and suppliers of promotional products. Because the designation is highly experiences. They know what works and what doesn’t. They will help you utilize your marketing dollars more effectively.
• UP-TO-DATE ON THE LATEST TRENDS— Through continuing education and networking, these individuals are always up-to-date on the latest products and trends and can help you stay ahead of your competition by partnering you with products and ideas to take advantage of the latest innovations in the industry.
• PROVEN TRACK RECORD— These professionals have already proven they know the industry and how to help the customer.
• MORE BANG FOR YOUR BUCK— These professionals have been exposed to realworld experiences. They know what works and what doesn’t. They can utilize your marketing dollars more effectively.
• OFFERS MORE THAN A PRODUCT— MAS/CAS designees do more than fill your orders. With their expertise they are able to help you develop entire marketing campaigns designed to make sure your efforts result in success.